‘Twas the night before Christmas: This is a newspaper public service announcement encouraging people to develop and practice home fire escape plans with everyone in their household. It includes a graphic depicting a woman reading a book to a child in front of a fireplace in their home. The headline states: “’Twas the night before Christmas.” The text at the bottom states: “Most fatal fires occur at night when everyone is asleep. Make sure everyone knows what to do when the smoke alarms sound.”